Turn Up the BASE - My Entrepreneurial Journal

[heavysm]

Hey, you are extremely inspiring. If i wanted to start learning what you do, where do i start?!?!

I might be putting some material together soon so that outsiders can learn. I'll be honest, the basics that I'll be showing are just that: basics. They don't go into strategy and resolution analysis like i had to do intensively for my business. The fact that I'm a little creative helped me tremendously to find solutions where others were stuck at perspective dead ends.

The main business idea is this though:

Create product in chosen industry => Create high converting sales funnel to sell product => Buy traffic + test and tweak sales funnel to eventually get ROI from traffic purchases => Build up the asset - your email subscriber list.

Phase Two:

Find people willing to buy up ad slots for your subscriber list => email list to sell your product(s) + deliver clicks to your clients (repeat, repeat, scale, and repeat)

In this process you have to buy traffic to keep up your list responsiveness (people unsubscribe and stop responding over time naturally - length of subscriber responsiveness varies greatly).

But once you have a high converting sales funnel, you just throw traffic at that, make back your traffic spend, then scale up more and more until you can deliver more.

The modified form of this business model cuts out the advertisers and just has you (the product creator) building and creating a new product to promote to your list every month. This takes more expertise and knowledge, obviously, so most people just sell adverting space which is the original business model.

I might be transitioning over time to the modified funnel since I would be growing the overall $$$ made per customer over time AND greatly enhancing my branding. Either models are perfectly achievable, however.