Shannon's Journal Discussion Thread, Vol. 5

[Omni3]

Belated birthday greetings @Shannon  and all the best for this next phase of IML. May the subscriptions keep the wolf from the door and allow you to grow IML....


Now about that ......affiliate program......You can of course set the condition that an affiliate's commissions are withheld for a certain period, and/or choose affiliates from an 'inner circle' who are more closely associated with SubShop/Talk... like our brethren right here on the forum.

Thank you.

Affiliates would need to be much more closely monitored than just that.  But I'll bring up affiliates in the next staff meeting.  So far the last few times it has come up, there were a lot of good reasons not to have an affiliate program.  We'll see if that has changed, and if there is a way to implement it if it has.

@Shannon
There's also other ways to 'growth hack' - Viral Loops has inspiring insights in this area:
https://viral-loops.com/blog/word-of-mouth-marketing/


They have many other industry examples of growth hacking campaigns worth a look - these avoid the problems you have encountered with affiliates.

Imagine this:
You create a giveaway/prize-draw campaign to help spread the word about IML. You have a top 'prize' of a flagship program like UMS/AM/LTU/5.8G-program etc. The 2nd prize could be a 5.5G program. The 3rd place prize could be a years subscription to a program of their choice.

As any one of these programs is very valuable it will inspire participants to 'share' IML promos. Eg each social share could give an extra entry to the prize draw. The more entries a participant has the greater chance they have of winning something.

Now imagine how much more gung ho participants will be if you had 3xfirst prizes, 5x2nd prizes and 10x 3rd prizes - with a total prize fund of "X thousands" and an increased chance of winning. This will be a true viral growth program.

Similar things have happened with many everyday names you've heard of - Uber, Harry's, DropBox etc.

All possible with a service like Viral Loops.

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Coming back to affiliate program - if you list your subs on Clickbank it may help mitigate against a lot of your concerns as Clickbank have been in the affiliate game a long time so I dare say they have a lot of measures in place to detect 'click fraud' and strange buyer patterns etc - just a thought.


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More to talk about at your next staff meeting... Onwards and upwards - and 6Gwards